From a US sports brand to a global lifestyle brand: This is how we could summarize the KangaROOS story in a short and concise way. But of course we would like to give a few more insights into our brand world. After all, we are damn proud that KangaROOS, as co-founder of the sneaker market since the eighties until today, has grown into one of the most famous sneaker brands worldwide. With a brand awareness level of over sixty percent, KangaROOS is one of the top 10 sports shoe brands in Germany.
It all started in 1979 with him, Bob Gamm. Passionate jogger and architect from Saint Louis, USA. He was the one who gave his running shoes a little pocket to put his key in. The 'pocket' is still the essential feature of every pair of Kangaroos shoes - THE ORIGINAL SHOES WITH POCKETS! In addition, the kangaroo has also been preserved as a likeable brand name since the very first hour.
There is no question that the origin of KangaROOS lies in sport. After Bob Gamm helped the KangaROOS Pocket achieve its breakthrough, numerous sports teams found access to the brand and products. We have developed from a sports brand to a lifestyle brand. But we have always retained our brand essence over the years. We have always been able to activate and reinterpret the US spirit of the first hour.
We are happy about the success of numerous collaborations with hip stores, artists and top brands. KangaROOS has thus made the leap into the coolest sneaker stores worldwide. From New York to Frankfurt to Berlin: We are where the fashion and sneaker heart beats.
The Heritage and Collabo models presented in our partner stores are known and sought after far beyond the sneaker scene: one of the most prominent wearers of our shoes is Kanye West, who also wore his PATTA x KangaROOS WOODHOLLOW Hiking boots to the Louis Vuitton Show.
Keep it ROOS!
